At Saundarya Fashion & Co, your privacy is as important to us as the perfect outfit. We are committed to protecting your personal information and being transparent about how we use it. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, make a purchase, sign up for our newsletter, or interact with us. By using our website, you consent to the practices described in this policy.

WHO WE ARE

Saundarya Fashion & Co is an Indian fashion e-commerce store specializing in women’s clothing, bags, shoes, jewelry, and handmade crafts. We are the data controller responsible for your personal information. Our website is www.saundaryafashion.com and you can reach us at saundaryafashion@gmail.com.

WHAT INFORMATION WE COLLECT

We collect different types of information to provide you with the best shopping experience. This includes identity data such as your name, username, and date of birth. We collect contact data including your billing address, delivery address, email address, and phone number. When you make a purchase, we collect transaction data related to your orders, purchase history, returns, and wishlist items. Please note that we do not store full payment card details—these are processed securely by third-party payment providers.

We also collect technical data such as your IP address, browser type, and device information. Profile data includes your username and password, preferences, and feedback. Usage data helps us understand how you use our website, including products viewed and search history. Marketing data records your preferences for receiving communications from us.

If you leave comments on our site, we collect the data shown in the comments form, and also your IP address and browser user agent string to help spam detection.

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

We do not collect sensitive personal data such as religious beliefs, political opinions, or health information unless voluntarily provided by you.

HOW WE COLLECT YOUR INFORMATION

We collect information in three ways. First, through direct interactions when you create an account, place an order, subscribe to our newsletter, contact us, participate in contests, or leave product reviews. Second, through automated technologies like cookies and log files that collect technical data about your device and browsing behavior. Third, from third parties including payment gateways, analytics providers like Google Analytics, social media platforms, and delivery partners.

HOW WE USE YOUR INFORMATION

We use your personal information to process and deliver your orders, manage your account, provide customer support, and communicate order updates. With your consent, we send marketing communications about new collections, sales, and styling inspiration. We also use your information to personalize your shopping experience, improve our website and product selection, prevent fraud, and comply with legal obligations.

You can unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email or by contacting us.

COOKIES

Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device that help us remember items in your shopping cart, recognize you when you return, understand how you use our site, and show you relevant products.

Specific cookies we use:

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies last for one year.

If you visit our login page, we set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login persists for two weeks. If you log out, the login cookies are removed.

If you edit or publish an article, an additional cookie is saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after one day.

Essential cookies are required for the website to function. Analytical cookies help us understand visitor behavior. Marketing cookies help us show relevant advertisements. You can control cookies through your browser settings, though disabling them may affect your shopping experience.

EMBEDDED CONTENT FROM OTHER WEBSITES

Articles on this site may include embedded content such as videos, images, or articles from other websites. Embedded content from other websites behaves in the exact same way as if you have visited that other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction if you have an account and are logged in to that website.

HOW WE SHARE YOUR INFORMATION

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. However, we share your data with trusted service providers who help us run our business. These include payment gateways like Razorpay and PayPal to process your payments securely, shipping partners like Delhivery and Blue Dart to deliver your orders, IT service providers for website hosting, analytics providers to understand customer behavior, and marketing platforms to send communications you have consented to.

If you request a password reset, your IP address will be included in the reset email.

We may disclose your information if required by law, court order, or government authority. In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.

Visitor comments may be checked through an automated spam detection service.

DATA SECURITY

We take your data security seriously. Our website uses SSL encryption to protect data transmission. We do not store full credit or debit card numbers on our servers—all payments are processed directly by PCI-DSS compliant payment gateways. Only authorized employees have access to personal data, and we regularly monitor our systems for potential vulnerabilities. While we implement strong security measures, no online transmission is completely secure, and we cannot guarantee absolute security.

DATA RETENTION

We retain your personal information only as long as necessary. Order information is kept for seven years to comply with tax and legal requirements. Account information is kept until you delete your account. Marketing preferences are kept until you unsubscribe. Customer service communications are retained for three years. Abandoned cart data is kept for thirty days.

If you leave a comment, the comment and its metadata are retained indefinitely. This allows us to recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website, we store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time, except they cannot change their username. Website administrators can also see and edit that information.

After these periods, your data is securely deleted or anonymized.

YOUR RIGHTS

You have several rights regarding your personal information. You can request access to the personal data we hold about you. You can ask us to correct inaccurate or incomplete information. You can request deletion of your personal data, subject to legal obligations. You can withdraw consent for marketing communications at any time. You can request restriction of processing or ask for your data to be transferred to another service provider.

If you have an account on this site or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

To exercise any of these rights, please email us at saundaryafashionandco@gmail.com. We will respond within thirty days.

THIRD-PARTY LINKS

Our website may contain links to external sites such as social media platforms and payment gateways. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies.

CHANGES TO THIS POLICY

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The “Last Updated” date at the top indicates when changes were made. We encourage you to review this policy regularly.

CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Email: saundaryafashionandco@gmail.com
Phone: +91 7709049503
Address: badlapur,mumbai
Live Chat: Available on our website Monday-Saturday, 10 AM to 6 PM